MEC BLOG

The Value of Home Valuation Tools: New and Advanced Features of Homebot
Debbie Lariviere and Lisa Quin, two of Middleton Elite Coaching’s real estate and business coaches, recently discussed the value of using home valuation tools, such as the favored tool Homebot; and how to maximize using it to increase engagement, generate more business, and connect with clients meaningfully. Lisa and Debbie demonstrate the value of these features in this video. We also highlight it all in this article.

Takeaways from PMMCON 2023 – A Conference By Property Managers For Property Managers
PMMCON 2023 was nothing short of thought-provoking and incredible! The interactions with the vendors, the breakouts, and the closing ceremony are tailor-made to foster the best conference environment possible. We recommend putting this in your schedule to attend every year! And, 2023’s event was held in the fabulous Nashville, TN, so Debbie just HAD to have a little fun in Music City!!

Middleton Elite Coaching’s Top Takeaways from REBar Camp RDU 2023
The format of REBarCamp is a one-day event led by participants, who share best practices, learn about innovative tools, and network! We thoroughly enjoyed the connections made, the ideas cultivated, the inspiration gained, and the insight we took away. It’s collaborative and it’s fun! We encourage you to find a REBarCamp near you!

The Books That Shaped Our Real Estate Coaching Business
We’ve built a business we’re proud of. Did we build it overnight? No. We’re continually learning, growing, and building our castle of possibilities. We seek the guidance of knowledgeable people, coaches, mentors, speakers, educators, and authors to shape and mold our systems and processes. We use their expertise to challenge our thinking and refine various business elements.
We’re also big fans of books, both paper and audio types. We plan to do some reading over our upcoming spring break and hope you’ll find our recommended reading list timely, too.
This list of books exemplifies the principles we believe top agents and team leaders should consider building their businesses around.

Building, Leading and Retaining an Elite Real Estate Sales Team
The primary reasons for building a business are that you’d like to have more time, more money, or both.
Middleton Elite Coaching works with top-producing real estate agents, teams, and brokerage firms at different stages of building their businesses.
“Wow, I’m starting to build something”
“Wow, I’ve really built something and need leverage to build more!”
“Wow, I’m selling a lot of houses, I’m really tired, and I need to recruit more people. What should I do?”
Whether you are an agent looking to build a team or a team leader looking to grow your team, we can guide you through it.

How To Recruit Your Ideal Real Estate Agent
Great companies attract great people. To recruit your ideal agent, you must first be their ideal team or brokerage. You can do so through an effective recruiting model, a strong value proposition, recruiting the right levels of talent, and with the systems and added tools to help them reach their desired levels of success with your company.
The foundation of recruiting begins with establishing rapport and lowering the candidate’s guard about “being recruited.” Your success depends on the candidate:
1. Liking you
2. Trusting you
3. Believing you can help them get to the next level in their business

Real Estate Lead Generation Activities By DISC Personality Type
Would you rather swallow nails than make cold calls?
Does the idea of hosting an open house sound more or less appealing than swimming with sharks?
Many of the real estate lead generation activities we must do fit into just one box. And, we understand that not all lead generation activities are exciting to every real estate professional. We believe that success is fueled by a customized approach to every facet of your real estate business. We created a way to help you discover your DISC personality type AND the lead generation activities best suited for you!

Threat Or Opportunity?
Have you ever been curious about what sets the Top 5% apart from everyone else? The one common thread is that every game is a mental game.
Middleton Elite Coaching recently worked with Sport Psychology Coach and Performance Consultant, Matt Cuccaro, Ed.M. about why we should always strive to find more opportunities that will make your heart race, palms go clammy and your adrenaline rush.
Play the mental game.
Choose challenge.
Embrace opportunity.
Be willing to miss your mark with resilience.
Afterall, business is one big mastery experience. The beauty is that we get to do it together – not as competitors, rather as a benchmark for something even better.

Just DO Something: Connecting at Inman CONNECT NY
Debbie Brings You Value From Inman CONNECT New York 2023
Middleton Elite Coaching’s co-founder Debbie Lariviere recently attended Inman Connect New York, the #1 real estate event where ideas are nurtured, networks are formed, and careers are built. It’s the place to be each January.
We sent Debbie on a mission to bring back tips, tricks, and conversations to grow YOUR business! Because she jumps at the chance to attend events for agents, brokers, executives, and financial professionals, Debbie accepted this mission to network with the most intelligent people in the real estate industry.

How Much Does Real Estate Coaching Cost?
If you’re looking at coaching as an “expense” then we’d encourage you to reframe your thinking… consider it an investment. You’re investing in yourself. You’re in investing in your business. You’re expecting a return on your investment, and Middleton Elite Coaching is here to help you get that. Customized real estate coaching with Middleton Elite Coaching starts at a cost of $1250 per month. Creating a solid plan for the future of your real estate business can (and should) take at least a year of actionable strategizing with an expert coach. Would you pay $15,000 to 2-5x your business over the next 12 months?
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