MEC EXCLUSIVE CONTENT LIBRARY

VIDEOS

 

FOR YOUR PROFESSIONAL GROWTH

 

CREATIVE LENDING OPTIONS TO HELP BUYERS WIN !

Creative Lending Options To Help Buyers WIN. Middleton Elite Coaching

Today’s market is seeing rising interest rates and buyers who are currently unable to afford as much home as they could last year. Real estate agents are always looking for ways to help their buyers win, even in a changing market.

A great lending partner is aware of what real estate professionals go through in order to get a loan to close or to get their buyers qualified.

Middleton Elite Coaching’s co-founder Debbie Lariviere is joined by Barry Horvath, a lending professional with The Mortgage Firm Trinity in the Tampa, FL market. In this article, Barry discusses creative, alternative lending and financing options that you may be able to explore with your buyers.

Watch Now…

The WHEN, The WHO and The HOW of Hiring

The WHEN, The WHO, and the HOW of hiring for your business

The number one question that we at Middleton Elite Coaching get about recruiting is:

 “How do I know when it’s the right time for me to make my first (or next) hire?”

Whether you are an individual agent or part of a team, you probably find that you are either in need of additional time or additional money.

If you’re doing all that you can do for your business and you still cannot get it all done, it’s probably time to hire

Many real estate agents and real estate teams find themselves concerned about the expense of hiring for their businesses. 

Here at Middleton Elite Coaching, we approach this financial decision a little differently.

THE MARKET OF THE MOMENT: WINNING WITH BUYERS

Winning With Buyer - Market Of The Moment: Middleton ELite CoachingWe are fortunate to be able to have thought-provoking weekly conversations with our real estate coaching clients on topics that are relevant to the current real estate market. We’ve been speaking a lot about winning with buyers in the market of the moment.

Over the last six months, we’ve watched the real estate market change two or three times. An agent in today’s market must be proactive for their buyers. An agent in today’s market must help their buyers WIN!

BUILDING A SALES DIVISION FOR YOUR PROPERTY MANAGEMENT BUSINESS

MEC Coach Debbie - How To Recruit

 

🏆 Catch MEC Partners + Head Coaches Bill and Debbie on Episode 136 of The Property Management Mastermind Show.

Here they join Brad Larsen to discuss the current potential of sales from your PM business; and future opportunities including hiring talent, what is needed to successfully launch, and the HOW behind it all!

BUILDING YOUR PIPELINE (VIDEO)

MEC BUILDING YOUR PIPELINE

With Real Estate and Business Coach Jim Gray

– How to disposition and organize the leads in your pipeline

– How to tag and segment your leads, and create effective campaign strategies based on the life cycle of your lead

– How to keep teams large and small, accountable to accurately and purposefully build and update the pipeline

– 3 SIMPLE ways to implement this TODAY!!

DOUBLE YOUR BUSINESS - ACCOUNTABILITY & RAPPORT (VIDEO)

DOUBLING YOUR BUSINESS

With Real Estate and Business Coach Zane Meadors

– 4 Types of Meetings

– Building a team rapport and accountability through consistent meetings and check-ins

– How he helps his team members increase and track their own net worth

– How he creates ‘stickiness’ (retention) within his team

WIN YOUR ANNUAL TEAM ADVANCE (VIDEO)

WIN YOUR TEAM ADVANCE

With MEC Co-Founders Bill Middleton & Debbie Lariviere

– Discover how to WIN your next team advance

– Learn the important segments you MUST cover with your team for maximum productivity

– Gain actionable preparation guides and homework (the good kind) resources to share with your team

– Get ideas for fun team-building activities that you can plan for your team

– AND. SO. MUCH. MORE!.

CREATING AND PROMOTING QUALITY DIGITAL CONTENT (VIDEO)

DIGITAL CONTENT CREATION REAL ESTATE

With Ken Pozek of The Pozek Group

Ken Pozek discusses tips for creating high-quality digital real estate marketing content. The Pozek Group’s wildly successful YouTube channel has been a massive lead source for his team. He takes us through the necessary checklist for creating quality and engaging content.

BUILDING A FOUNDATION FOR YOUR BUSINESS (VIDEO)

BUILD A FOUNDATION FOR YOUR BUSINESS

With Jenny Wemert of Wemert Group Realty

Jenny Wemert of the Wemert Group Realty discusses building a foundation for your business that can withstand pitfalls and curveballs in a down (or tumultuous) market.

ARTICLES

 

FOR YOUR PROFESSIONAL GROWTH

 

CREATIVE LENDING OPTIONS FOR TODAY'S MARKET (ARTICLE)

Creative Lending Options To Help Buyers WIN. Middleton Elite Coaching

Today’s market is seeing rising interest rates and buyers who are currently unable to afford as much home as they could last year. Real estate agents are always looking for ways to help their buyers win, even in a changing market.

A great lending partner is aware of what real estate professionals go through in order to get a loan to close or to get their buyers qualified.

Middleton Elite Coaching’s co-founder Debbie Lariviere is joined by Barry Horvath, a lending professional with The Mortgage Firm Trinity in the Tampa, FL market. In this article, Barry discusses creative, alternative lending and financing options that you may be able to explore with your buyers.

read more

7 SECRET WEAPONS OF TOP-PERFORMING REAL ESTATE PROFESSIONALS

7 Secret Weapons of Top-Performing Real Estate Professionals - Middleton Elite Coaching

When you first began your career in real estate you were probably handed training guides, manuals, sales scripts, the whole gamut. What you likely were not given are the secret weapons of top-performing real estate professionals. These secret weapons are the things that top real estate professionals possess, whether intrinsically or inherently (yes, there is a difference) that will set us apart; apart from the rest of the more than 1.6M real estate professionals in the United States. Statistically, many real estate agents will likely leave the profession within the first 5 years.

There is no secret sauce or magic recipe that can prepare a real estate professional for immediate success. The success will be hard-earned.

It will require grit.
It will require determination and drive.
It will require these 7 Secret Weapons of Top-Performing Real Estate Professionals.

read more

HIRING FOR YOUR REAL ESTATE BUSINESS: The WHEN, The WHO, The HOW

THE WHO FOR HIRING - MIDDLETON ELITE COACHING

The number one question that we at Middleton Elite Coaching get about recruiting is:

 “How do I know when it’s the right time for me to make my first (or next) hire?”

Whether you are an individual agent or part of a team, you probably find that you are either in need of additional time or additional money.

If you’re doing all that you can do for your business and you still cannot get it all done, it’s probably time to hire

Many real estate agents and real estate teams find themselves concerned about the expense of hiring for their businesses. 

Here at Middleton Elite Coaching, we approach this financial decision a little differently.

Learn why HERE…

WINNING WITH BUYERS

The Market Of The Moment: Winning With Buyers

Win with buyers in a low inventory market.

Win with buyers by helping them understand the market.

Win with buyers and The 85% Home.

Win with buyers by effectively over-communicating.

Win with buyers by future-pacing the market. 

Win with buyers by assessing and creating buyer urgency. 

Win with buyers by building a bigger pipeline. 

It’s all right here…

 

2-3X YOUR PROFITS BY BUILDING A SALES DIVISION

The Property Management Mastermind Show with MEC coaches Bill & Debbie

Middleton Elite Coaching has been working with San Antonio-based property management company, RentWerx, since the summer of 2021 when Brad and his team made the big decision to ramp up their sales division

RentWerx began this process by recruiting a couple of talented and dedicated sales agents who are training with Debbie (MEC) to create, launch and be successful at the sales side of Brad’s property management business. 

RentWerx has experienced many moments when owners of the properties they have managed for 5-10 years would hire a sales agent outside of RentWerx to list their property; despite RentWerx having the ability to handle the sales side of the business.

Born from this was a need to get the sales division in front of RentWerx property owners on a more consistent basis. Capturing roughly 10%-20% of the sales, their goal was to drive that number to an 80%-90% capture rate. Brad understood that it takes a good agent with a good follow-up system to do so. 

To put this growth into perspective, in 2019 Brad’s company closed 7 sales deals; and in 2020, 11 deals. In the time since RentWerx has partnered with Middleton Elite Coaching almost 9 months ago, they have closed 20 sales transactions. RentWerx is on pace for a very productive and profitable 2022; with Q1 stats showing they have already outpaced 2021, even if they do no other business this year.

How exactly are they doing this? 

KEEP READING…

 

STRATEGIES FOR BUILDING YOUR PIPELINE (BLOG)

Building an effective pipeline

With Real Estate and Business Coach Jim Gray

– How to disposition and organize the leads in your pipeline

– How to tag and segment your leads, and create effective campaign strategies based on the life cycle of your lead

– How to keep teams large and small, accountable to accurately and purposefully build and update the pipeline

– 3 SIMPLE ways to implement this TODAY!!

DOUBLE YOUR BUSINESS THROUGH ACCOUNTABILITY & RAPPORT (BLOG)

Double Your Business Through Accountability and Rapport

With Real Estate and Business Coach Zane Meadors

– 4 Types of Meetings

– Building a team rapport and accountability through consistent meetings and check-ins

– How he helps his team members increase and track their own net worth

– How he creates ‘stickiness’ (retention) within his team

MULTIPLIERS - HOW TO MAKE YOUR TEAM SMARTER (BLOG)

How to make Your Team Smarter

The best leaders make everyone smarter.

These leaders are brilliant, achievement-oriented people who want to unlock the intelligence of others.

The best leaders are genius-makers.

5 KEYS TO A SUCCESSFUL TEAM (BLOG)

Google Study - 5 Keys To A Successful Team

What makes the BEST Teams?

That’s the question that leaders at Google sought to answer in 2019 with Project Aristotle.

Some of what they discovered wouldn’t surprise you, but perhaps this one thing would.

GENERATE MORE LISTINGS - NOW (BLOG)

What's happening with supply?

The market does not determine whether or not we are successful.  

It just tells us how to be successful.

 

Listings are the name of the game right now.  You already know that.  

The longer we stay in a sellers’ market, the more important listings will become.  

CREATING QUALITY DIGITAL MARKETING CONTENT (BLOG)

TLF with Ken Pozek

We welcomed our friend Ken Pozek, an Orlando, FL Real Estate Agent and team lead for The Pozek Group, to MEC’s Thought Leader Friday.

Ken has provided for us the tips and tactics he’s used to become wildly successful through his YouTube channel and with digital content creation as a whole.

HOW TO LEAD GREAT MEETINGS (BLOG)

9 Ways A Real Estate Coach Can Help You

Most meetings are inherently boring. 

That’s why many leaders don’t want to have them, and many team members don’t want to attend them.

A great meeting can be an accelerant for your team – keeping everyone on the same page, building team culture, and more.

VIDEOS

 

FOR YOUR PERSONAL GROWTH

 

DELEGATE AND LEVERAGE LIKE A PRO (VIDEO)

DELEGATE AND LEVERAGE LIKE A PRO

With Debbie Lariviere of Middleton Elite Coaching & Stephanie Lanier of The Inspiration Lab

If you ever find yourself wondering how you could possibly squeeze one more task onto your list, even one more thing on your abounding plate, you aren’t alone. Delegation and leverage are two of the most common topics that we evaluate and tackle when working with the top real estate agents, teams, and brokerage Clients we coach.

The same three burning questions show up time and again:

How do I get my time back?

What is the proper way to leverage?

What should I be delegating?

WORK-LIFE BALANCE IS A MYTH (VIDEO)

WORK LIFE BALANCE MYTH

With Stephanie Lanier of The Inspiration Lab. Stephanie covers the importance of work-life rhythm (not balance), and ways you can practice self-care. 

 

“You don’t fall on top of the mountain.”

“We’re good at denying things because we don’t want to see the hard stuff.”

ARTICLES

 

FOR YOUR PERSONAL GROWTH

 

BURNOUT...HOW TO AVOID IT (BLOG)

Burnout - and how to avoid it

Burnout comes from attempting to solve the same problem over and over again, unsuccessfully.

Burnout, contrary to most beliefs, does not (usually) come from working too much.

In our experience, most high achievers are hard workers.  And, if you’re like me, there have been times when you’re working hard and making tremendous progress.  That can be invigorating, in spite of the long hours.  

Other times, we may be putting in the hours and not getting the results.  That triggers burnout.

LET'S GET PERSONAL - SELF-CARE FOR REAL ESTATE PROFESSIONALS (BLOG)

Self-Care for Real Estate Professionals

This article is for you if you can relate to one or more of the statements below:

 

  • You are a real estate professional, a business owner, a leader, a team member, or a human. 
  • You often back-burner what is personally important to you in order to focus on higher-priority career objectives. 
  • You often feel that it is necessary to move 100 mph 24/7 in order to gain productivity. 
  • You have a pulse

 

DELEGATE AND LEVERAGE LIKE A PRO (BLOG)

Delegate and Leverage Like a Pro - MEC and The Inspiration Lab

Proven strategies and exercises to get you delegating and leveraging your way to success.

VIDEOS

WITH MEC CLIENTS – AGENTS & TEAMS

 

MEC's GAME CHANGERS - Pt. 1

MEC's Game Changers
💥 Middleton Elite Coaching Clients are real estate game changers!
🏆 Real-talk podcasts, commitment to video, exceptional client and community events, inspiring blogs, scroll-stopping listing videos, exciting weekly newsletters…
🔦 We’ve featured six of MEC’s Game Changers! Check them out!

HOW TO TAKE MORE LISTINGS (VIDEO)

HOW TO TAKE MORE LISTINGS

Many agents feel like they’ve been running on the same hamster wheel for a while now.

Tight market conditions have agents searching, scraping, and clawing for listings. As we like to say, he or she who lists lasts.  We brought together a superstar panel of agents, who are also MEC clients, to discuss some tactics they are using to grow their teams and take more listings. 

MEC AGENT & TEAM MASTERMIND SESSION 1 (VIDEO)

MEC MASTERMIND SESSION 1

MEC Client agents & teams weigh in on building their businesses, growing their teams, and more!

MEC AGENT & TEAM MASTERMIND SESSION 2 (VIDEO)

SESSION 2 MASTERMIND VIDEO

MEC Client agents & teams weigh in on building their businesses, growing their teams, and more!

MEC OPS & MARKETING - MASTERMIND SESSION (VIDEO)

MEC OPS AND MARKETING MASTERMIND

MEC Client ops & marketing team members weigh in on database management, efficiencies, client and team support & more!

ARTICLES

WITH MEC CLIENTS – AGENTS & TEAMS

 

MEC CLIENTS CHANGING THE REAL ESTATE GAME: MEC GAME CHANGERS - Pt. 1

Middleton Elite Coaching: Real Estate Game Changers

 

💥 Middleton Elite Coaching Clients are real estate game changers! 

🏆 Real-talk podcasts, commitment to video, exceptional client and community events, inspiring blogs, scroll-stopping listing videos, exciting weekly newsletters…

🔦 We’ve dedicated this week’s blog to six of MEC’s Game Changers! Check them out HERE!

MASTERMIND SESSION - AGENTS AND TEAMS - SESSION 1

Self-Care for Real Estate Professionals

A panel of agents and team members of MEC clients discuss some tips and strategies for:

Business adaptations in changing market

Generating listings in low inventory market

Tactics for winning multiple offer situations

Market concerns

Follow up

Adding team members

and more!

MASTERMIND SESSION - AGENTS AND TEAMS - SESSION 2

Self Care for Real Estate Professionals

A panel of agents and team members of MEC clients discuss some tips and strategies for:

Business adaptations in changing market

Talent acquisitions

Breaking through ceilings

Generating more business from your sphere

More listings

and more!

MASTERMIND SESSION - OPERATIONS & MARKETING

Operations and marketing team members of MEC clients discuss some tips and strategies for:

Increasing client care

Staying in touch with their database

Adding efficiency and leverage for sales teams

Event strategies, contests, and giveaways

Time Management

CRMs

and more!

HOW TO TAKE MORE LISTINGS - SPECIAL AGENT PANEL EDITION

HOW TO TAKE MORE LISTINGS

Many agents feel like they’ve been running on the same hamster wheel for a while now. Tight market conditions have agents searching, scraping, and clawing for listings. As we like to say, he or she who lists, lasts. 

We brought together a superstar panel of agents, who are also MEC clients, because they are among the best in their markets. 

In this article they share successful growth strategies for growing their teams and take more listings. 

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Success Stories

MEC has helped me figure out how to add more value to my team, how to restructure my splits for my buyer’s agent, and how to add a profit-sharing component for my Director of Operations. I am growing as a leader and I think about things much differently now.

Christie Wilkins

Christie & Co. of Keller Williams Realty – Atlanta, GA